AS FEATURED IN FRIENDS OF WIRELESS SOCIAL
Email marketing specialists DataHawks have launched a pioneering ‘no win, no fee’ email marketing service, following the huge success of their existing retainer based email marketing service, ‘Campaigns’.
NEW SERVICE PRINCIPLES
The new ‘performance’ service applies the principles of ‘organic’ v ‘paid’ marketing, most associated with social and SEO, to emails, driving significant incremental revenue from a brand’s existing database, without an agency retainer or up-front fees.
FROM THE FOUNDER
DataHawks CEO, Victoria Searl commented, “If you’re not sending segmented, personalised & automated emails, you’re leaving money on the table. Our new commission-based service allows all brands to deliver highly targeted email marketing alongside their current ‘organic’ output, and benefit from the insight and activation delivering a typical 7-30x ROI for our clients. We expect this new ‘no win, no fee’ service will prove extremely popular with savvy brands wanting to monetise their database by increasing frequency & spend.”
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