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Articles
How do you know if your marketing is customer first?
Articles
Face facts – the era of DISloyalty is upon us
Articles
‘Young, female, urban’ is not understanding your audience

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Articles
How do you know if your marketing is customer first?
Articles
Face facts – the era of DISloyalty is upon us
Articles
‘Young, female, urban’ is not understanding your audience
Articles
Transactions don’t lead to loyalty. They lead to habit at best.
Articles
Why CLV is the one metric you really need to be focused on in 2025
Articles
Operators see marketing as an expense, not an essential investment
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