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Feed it Back & DataHawks Joint Study: Customers follow heart, not wallet when choosing hospitality venues

Trust has overtaken price when your customers make a consideration on which hospitality venue they’re looking to visit – January 2020.

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WHAT’S IT ALL ABOUT

Trust has overtaken price when your customers make a consideration on which hospitality venue they’re looking to visit – January 2020.

THE FAVOURITES

Customers are less likely to choose something new that they are unfamiliar with and more likely to stick with an old favourite or a brand that they know and love.

BASICS MATTER

Good quality food and service remain high on the agenda for customers when they’re choosing where to drink or dine.

QUOTES GALORE

“2020 was a year of survival within the hospitality industry, but 2021 will be the year where the sector paid much closer attention to the customer in order to attain repeat business.”

THE FULL ARTICLE

Read the article in full via Feed it Back.

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